工作计划WorkPlan.ppt
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1、工作计划 WorkPlan,1.1货源 New Products,全程跟进生产、货运、检验检疫环节,确保金装在6月10号、超级金装(第2柜)6月15日前到广东仓库; Throughout the follow-up production, transportation, inspection and quarantine areas, to ensure that Gold in June 10, Super Gold (2 counters) June 15 to Guangdong warehouse;,1、IDP项目 在5月份完成产品的包装设计、完成审批手续,确保产品于6月份进入中国;
2、IDP project in May to complete the product packaging design, completion of the vetting procedures to ensure that products entering China in June; 2、酸奶、冰激凌项目 5月份完成产品的设计、审批手续,确保产品于5月份进入中国市场; yogurt, ice cream project in May to complete the design, approval procedures, to ensure that products entering
3、the Chinese market in May;,一、与总部的工作衔接 ONE、Work connection with the Headquarters,1.2新产品 New Products,5月底前完成设计、货源等的筹备工作,并完成选址工作,计划6月底前在广州开在中国的第一家“100% New Zealand”新西兰健康食品专卖店; Before the end of May to complete the design, supply and other preparatory work, and complete site work, plans 6 in Guangzhou b
4、efore the end of the first in China, “100% New Zealand“ New Zealand health food stores;,1.4专卖店项目 Store items,全面完成13大区域的市场布局工作,加大各 部门人员考核力度,实行周、月排名制度,奖优 惩劣,不断提高团队工作效率,5月底前确 保80%以上的区域完成客户招商工作! Fully completed the layout of 13 major regional markets and increase the intensity of the department staff as
5、sessment, the implementation of weekly, monthly ranking system rewards the superior and inferior punishment, and continuously improve the efficiency of the team, 5 more than 80% before the end of the area to ensure complete customer investment work!,确保在5月底前完成代理商区域的分销商布 局,为保证效果,在重点区域实行“百城千 店”飓风行动!以点带
6、面,强势出击,占据 市场主动权! Ensure to finish before agents in the end of may. The distributor cloth regional Bureau, to ensure the effect, in key region “hundred cities 10 thousand Shop “hurricane action! Point to an area, a strong attack, occupies Market initiative!,二、市场规划布局 Second、 market planning and layout
7、,3.1样板市场 Model market 1、每个区域认真分析,通过“百城千店”活动打造样板市场,带动全区域市场 ,有关样板市场的建设情况,公司全称跟进考核,全国排名,责任到省区负责人 each area careful analysis, through “hundred cities 10 thousand shop“ activities make model market, driving regional market, the present situation of the construction of relevant model market, the company f
8、ull follow-up evaluation, the national ranking, responsibility to provinces chief. 2、样板市场的上报工作,由综管部在5月底之前汇总,5月份开始跟踪考核。 the model market report by ensemble management department, in summary, by the end of May 5. Beginning in tracking assessment 3.2薄弱区域 Weak area 攻坚薄弱区域是“通过样板市场拉动,以点带面”策略的最终目标,可以采用 “中
9、心开花”的方式操作,坚决消灭空白市场! Storming fortifications weak area is “through the model market pull, point to an area“ strategy, can use the ultimate goal “Center of flowering“ way operation, resolutely destroy blank market,三.样板市场及攻坚薄弱区域 Three. Model market and crucial weak area,四.“百城千店”飓风行动 Four. “hundred citi
10、es 10 thousand shop“ hurricane action,4.1实习生 贮备 internsreserve,1、上海总部招聘应届大学生,建立人才储备库制度; the Shanghai headquarters recruiting fresh university student, establishes the talent pool system,1、加强分公司区域培训会的培训频次 strengthen regional training training frequency branch,五.人员储备和培训 5. Researchers reserves and tra
11、ining,4.2培训部 training,“百城千店”飓风小组的搭建,应届大学生的招聘和储备;早教机构的活动合作谈判与签约;临促队伍的储备培训。 “Hundred cities 10 thousand shop“ hurricane team building, fresh college students recruitment and reserves; The activities of the development agency negotiating and signing cooperation; The teams reserve training promoting,4.3
12、各省区飓风团队 provinces and regions hurricane team,六、基础数据报表管理 Six, basic data report management,1、日零售数据管理,上报总部,总部每天统一汇总评比; Japanese retail data management and reporting headquarters, headquarters; every unified collect comparison 2、“飓风行动”周报表管理,各分公司每周一上报活动计划和上周活动总结,总部汇总统一评比; “hurricane action“ weeks statem
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