红色的中西方文化ppt课件.ppt
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1、,Cultural connotation of red,Members: 李 佩、孙亚楠、徐方慧 王 珍、王小菊、王 慧 李 磊、郭晓敏、张聪敏,There are a lot of words to describe different colors in Chinese and Western cultures .We do not only to take note to their own main meanings but also taking care of their profound symbol significance. The different meaning of
2、 words are based on the varies nationalities culture backgrounds,then it develops .This culture phenomenon is formed by the development of the society and the accumulation of the history .,3,The two aspects,4,Ancient times,1)China: 红灯笼、红爆竹、红对联、开门红 、红光满面,2)West: red- letter days roll out the red carp
3、et for somebody red - blooded red - hot,positive meanings: enthusiastic, excited, joyous, lively .,SIMILAR,5,Ancient times,picture examples,6,Ancient times,1. Red in chinese culture Red is the basic connotation in Chinese culture , it embodies the spirit of the Chinese people and material pursuits.
4、It is the symbol of auspicious 2 red in Western culturre The red in Western culture is a banished meaning quite strong of Word, is “fire“, “blood“ of Lenovo, it symbol with brutal, bleeding,The different meaning of Red in eastern and western culture,7,Ancient times,In Chinese culture, the red origin
5、ates from the sun,We celebrate festivals by hanging Red Lantern, posted red couplet, red Bless Word,), red ruin“战祸 ”,8,Ancient times,wearing red clothes in the wedding,9,Ancient times,Red in western culture,“Red” in Western culture is more representative of negative meaning,the red rules of tooth an
6、d claw (残杀和暴力统治), red revenge (血腥复仇),a red Battle 血战,red hands“血腥的手 ” running a business in the red,red figure, red ink 等,指做生意赔本或财政亏空 the red rules of tooth and claw“残杀和暴力统治” a red flag“危险信号旗” a red light district“花街柳巷(红灯区) ”,10,Ancient times,matador use the red flag to enrage the ox,red hands,Red i
7、n modern western countries,in culture,in economy,in social life,in politics,12,Modern times,The meaning of Red in economy In western economy In the stock markets of North America, red is said the fall in share prices; And they also use“running a business in the red”、“red figure”、“red ink”mean do bus
8、iness with a loss or fiscal hole. In eastern economy In east Asia market, red is said rising prices.,13,Modern times,Red in culture The western culture usually values the colour of blue and green,which means noble, elegant in life, however, the western novels describe someone with red hair or a piec
9、e of bright red faces, often refers to the person who is very vulgar .,14,Modern times,For example The British famous translators and sinologists David Hawkes translate “红楼梦” use its original name “石头记”-The Story of the Stone instead of using red. He translate “刘姥姥醉卧怡红院“into “Grannie Liu samples the
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