跨文化商务交际Chapter6BusinessEtiquetteandSocialCustoms.ppt
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1、Business Etiquette &Social Customs,Contents,1. Introduction 2. Handshaking and exchanging business cards 3. Dressing and dining 4. Social customs 5. Gift giving and receiving 6. Humor, superstitions and taboos,1.1 Making introductions,As for making introduction, there are some rules to abide by: A m
2、an is always introduced to a woman. A young person is always introduced to an older person. A less important person is always introduced to a more important person whether a male or female.,Tips we should pay attention to, once were introduced,When you meet an American for the first time, you should
3、 remember that most Americans do not like using “Mr.”, “Mrs.” or “Miss”. These terms are too formal. People of all ages prefer to use first names instead of titles and last names. While in our China, some people like to be called with their titles. When you are being introduced, you had better Stand
4、 up Smile Shake hands Repeat names Say farewell,1.2 Making greetings,Informal greetings & formal greetings “Hello” is the commonest form of greeting between good friends. Nonverbal greetings can be seen in communication. It includes shaking hands, kissing and bowing. British people are less demonstr
5、ative than any other nationalities and a reserved manner is expected. And at the first meeting, the British believe that the neutral topics of opening conversation are more acceptable than exchanging personal information. Furthermore, the British will try to avoid religion and politics.,2. Handshaki
6、ng & exchanging business cards,2.1 Shaking hands Shaking hands is an expression of mutual trust and respect, and it is a way to send greetings in business situations. Shaking hands politely and properly is very important. The good time to shake hands will be: *When you are introduced to others and w
7、hen you say goodbye to others. *When the visitors comes into your room or your office. *When you go to meet your client. *When you go to attend the receptions or parties and *when you take leave.,When you are introduced to someone, either one of you may extend your hand first. Your handshake should
8、be relaxed but firm (never be limp), and you should look at the other person in eyes, smile, and say “I am very pleased to meet you.” or give other cordial (热诚友好的)greetings. If the person your are meeting seems back off, do not force a handshake. If he does not respond to your offer to shake hands,
9、simply drop your hand back, smile, and say “hello”. For Japanese people, making physical contact always remains an uncomfortable experience, so shake hands when a Japanese person offers his hand.,2.2 Exchanging business cards,We should present or receive a business card with two hands. In the Islami
10、c world the left hand is considered unclean. Even in many non-Islamic areas of Africa and Asia, the right hand has been used in preference over left. So while presenting or receiving a business card, use the right hand.,3. Dressing and dining 3.1 Dressing rules,What you wear, your hairstyle, the pol
11、ish of your shoes and even the look of your fingernails An expensive watch is usually noticed and is considered a subtle symbol of success and prosperity in just about every culture doing international business. For men, a well-fitted dark suit, usually blue, gray, or black, is appropriate for almos
12、t all formal business situations and most social occasions, including evenings out at restaurants or the theater. For women, skirts and dresses are more the norm than pants in almost every part of the world in business.,3.2 Dining rules,How, when and where to put your napkin When to begin to eat How
13、 to put your arms How to use the flatware How to eat some special food at table How to add seasonings to food ,3.3 Dining at someones home Eating with Koreans Wait for the host to start eating Never stick your chopsticks or spoon straight up and down Hold your glass or cup with the right hand and su
14、pport it with your left hand Use both hands to pass a glass to someone,3.4 Dining with knives and forks,In Europe, people hold the fork in the left hand and the knife in the right hand throughout the meal, a system that is generally agreed to be more efficient than the American zigzag method. Americ
15、ans hold both the fork and the knife in their right hands throughout the meal, so they constantly change their forks to the left hand when they have to cut their meat. Knives,forks and spoons should be provided for shared food, such as butter, jam, sugar and salad. From time to time during each cour
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