商业地产代理服务内容.docx

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1、Building i ndustry opens up new worldof entrepreneuri al struggle tobuild a three province s of regional central cities-in theCommunist x counties the sixplenary session members and comrades: today, I was commissioned by the Countyparty Committee Standing Committee, reports to theGene ral Assembly.

2、Consideration of all members and alternates, and comrades attendi ng advi ce. A, and thi s year yilai of work recalled this year yilai, in municipal of right led Xia, Co unty solidarity led Countypeople, toscience devel opment views for guide, to good activities for mainline, according to a city fou

3、r modernizations t hree more of development thought,concentrated poly force, work har d, political, and economic, and culture, and soci al and party of construction are made hasnew progress,County rendering out wind fresh are, and career prosperity, and socialsettled, and people mind into of good si

4、tuation. (A) facilitating the constructi on of theproje ct. Firmly establish the scratch project is economic, grasping development project is to hold philosophy, to extraordinary efforts to promoting the construction of key projects. Plot 108 key projects for the year, with a total investment of 29.

5、3billion yuan, iron plate, Josh stonecement waste heat power generationand13 pr oject s completed, worship of 1.2 million tons of pellets, Hua Yu 80,000 setof grandparent chicken farming, 47 proje cts underconstruction, completed investment of 3.95 billion yuan, annual plan of69.3%. The first half o

6、f the Countys gross domesticproduct is expecte d toreache d 8.5 billion yuan, and total revenue of 943 million Yuan. (B) structural adjustment achieved remarkable results. Actively transforming the patternof economicdevelopment, industrial ecology, and agri cultural modernization and industrializati

7、on of services. High x-County • Tin ironcircular economy demonstration area, and further expand economic development zone Jing Dian recycle economy ecology industry Park, Park, circular economy and rapi d economic development. Focus more on the dialectical relationship betweendevelopment and e

8、nvironmental protection, energy saving andemission reduction projects play an important role. Vigorouslydeveloping agricult ure, ecological agriculture, agriculture, modern agricult ural clearing along the River Promenade begins to take shape. Key tourism projects is going well, WA Palace area was n

9、amed top ten most influential cultural relics in Hebei province landscape. Develop newservice s, and services wit h newdevelopments. (C) urban-rural integration process. Promoting three-year difference campaign, battle of two largedemolition complete d 32 days of 530,000 square meters, exceeded the

10、a nnual Task 7 months in advance.General big building jia ngjun road,bridge and highway bridges, t he greenheart of thecity and otherurban construction pr oje cts, and focus on building new countryside and new housing model villages,urban and rural areas improve.Highway opened to traffic, Liu Zha ng

11、QingLANhigh-speed x-County section completed by the end of August. Urbanand rural人员架构成立项目全程营销策划代理服务小组：（一）策划组包括：策划总监 / 策划经理 / 策划主任（二）企划组包括：企划总监平面设计师/ 文案（三）销售组包括：营销总监 / 营销专案经理 / 销售主管（四）招商组包括：招商专案经理 / 招商主管evelopment work steadily in thepilot counties, to build peace neighborhood offices approved, chan

12、ge, urban and rural communities (Center), immigrant communities,pilotproje cts such as integrated management of urban a nd ruralsanitation i n order. (D) maintain social harmony and stability. In t he case of tight financialsituation, continue to increase the inputofpe ople,happy pe opl e battle. Ur

13、bancentral heating and upgra de ruralpower grids, rural reconstructi on of shabby housing tenmajor project s bei ng delivered, has beenoverfulfilledahea d. Strengthening of socialprograms,college e ntrance examination to recordheights; new rural insurancecoverage rateof the citys first, launched inn

14、ew r ural cooperative medicalclinic co-ordination; . Perfect Parkcatering, accommodation, education, recreation and other tertiary industries supporting, improvingsocialization service level, for industries,businesses and create a good environment for developme nt. 3, flexible investment,enhance the

15、 industry. Construction of industrial parks, justset up a platform for thedevelopmentof only attract moreprojects into thedistri ct, to form agglomeration advantages. A innovation project.obe purposeful, targeted investment, willhave a basis of the Countys industrial packaged bundles,overall publici

16、ty and promotion. Initiative going, please come in and carry out all-round, multi-level and wide-range of investment activities. T he Township industrialproje cts, in principle, toput to the West industrial parks. What town project, is that theoutput valueof the Township. Second, we must grasp the s

17、tandards selected items. Full account of extend the industry chain and the integrationof factors of production, not only efforts to introduce anumber of scientific and technological content and high added value, growth and strong driving force of large projects a nd large enterprise s, but alsoondom

18、estic-funde d enterprises a nd in accordance with the directionof industrial development of small and medium projects, project man, smallproject overwhelming.Meet the areaof the Countys new i ndustrial projects andcity back into rural enterprises, i n principle, all stationed in industrialparks. Mea

19、nwhile, strict controlof excess capacity andhigh energy consumption, high emission enterprises to enter. Thirdly, increased incentiveson the project. Investment of the whol e society, the Township and County units goout and draftproject. To establish investment incentives for successful introduction

20、of significant project gives awards tounits a nd i ndividuals, the introduction of tax for the implementationof the project, to introduce organization i nto rewards. 4,preferential policies, and security industries. In terms of project examination and approval,by area Administrative Committee in con

21、junction with the development, planni ng, land, industry and commerce,quality control and other departments, one-stop reception, one-stop service, thesimplifiedprocedures, the time limit originally. In the managementof EIA in accordance with the精品文档核心团队介绍策划总监卢 曦宇房地产实效营销传播的幕后推手。曾服务过保利地产、富力地产、雅居乐地产、生创

22、展集团、合景泰富集团、广东宏宇集团（星河湾地产）等国内一众知名开发企业旗下项目，为众多高端开发商创造销售奇迹。1999 年广州黑马广告有限公司2002 年任职珠江地产广州开发中心，任营销策划部经理2005 年加入中日合资省广博报堂广告，任策划总监，服务广州本田、广汽丰田后调任广东省广告股份有限公司第四业务局副局长。先后服务于保利、富力地产、雅居乐、合生创展集团、合景泰富集团、星河湾地产等一众知名开发商。2006 2007 年 中国广告协会 学术委员会 委员企划总监罗 朝虎企划总监。 4A 广告圈创意先行者， “大创意”的领军人物。自1998 年进入广告圈，已沉浸设计行业12 载，自 2000

23、年起主持大型地产项目的设计工作。深谙各类楼盘推广的设计之道，设计手法沉稳老辣，表现多样，创意思维极具高度，作品先后入选中国房地产广告年鉴、中国标志设计年鉴等影响力丛书。2000 年进入广州4A 广告圈，开始主持大型项目2001 年唐都广告 ( 上海 ) 创意总监2002 年出任蓝色创意广告上海公司创意总监2004 年 2006 年合富辉煌房地产企划总监.精品文档营销总监牟 俊杰营销总监。房地产领域实战策划人，行业营销专家。擅长在“无路的地方开路”，策略思考统盘运筹，战术运用往往能另辟蹊径，剑走偏锋，常常具有令人惊喜的爆发力和创新力，7 年营销生涯 ,3 年浸泡市场 , 深入营销末梢，为房产企业

24、走向全国与区域突破献计献策，共存共荣。曾就职于广州蓝创等国内知名营销策划公司。后担任广州润林品牌总监，具有丰富的营销策划经验和品牌企划经验。招商专案经理？.精品文档项目顾问与策划服务内容项目销售代理及招商代理服务内容（一） 前期商业策划1、商业规划：商品定位、商业布局、功能定位、动线设置、人流导引、D M 规划2、市场定位：目标市场定位、投资经营户定位、市场功能定位、业态业种定位3、招商策划 :业态业种配置、个性招商策略、分步招商计划、招商文案技巧4、销售策划 :销售时机把握、销售节奏控制、销售卖点设计、销售人员培训5、营销策划：案名设计、视觉形象设计、案场设计、文案策划、平面设计、流设计6、

25、市场推广：媒体组合、媒体选择、推广计划、费用预算7、经营策划：商管公司筹建、商管运营推动、兴市旺市策划、项目运营维护（二）营销推广1、制定项目入市时机策略2、制定不同销售阶段的价格策略和营销策略3、在不同阶段进行项目推广、策划促销活动4、定位推广基调和广告风格.精品文档5、确立项目推广名及推广主题6、项目标志的创意设计7、确定售楼处空间设计、装潢格调8、报纸广告、宣传海报、DM单张的创意设计9、手提资料袋、横幅广告、户外广告灯箱及大型广告围板的创意设计10、进行媒体组合、广告发布监控、广告效果评估（三）销售代理服务1、组建项目销售队伍2、对销售人员进行销售技能培训3、销售控制的组织与安排4、来

26、访客户的登记与接待5、每日的销售总结与分析6、现场广告效果跟踪7、分析来电来访情况8、分析每周每月实际成交情况9、提供每周销售情况表及每月销售计划书.精品文档10、根据销售情况调整销售策略等（四）招商代理服务1、 招商组织运营体系搭建2、 业务流程制定3、 岗位职责确定4、 招商工作行为准则制定5、 人员编制6、 租赁审批授权规范，与甲方的交叉配合流程建议7、 找组织性方案制定8、 各区块产品组合方案9、 各商铺候选租户方案10、主力租户招商方案11、工作进度细化12、整体工作进度安排13、招商工作进度表细化.精品文档14、招商人员上岗培训15、招商工作阶段性总结与效果评估：阶段性提交招商总结及评估报告.